Build your email list the right way! In the last post, we decided that we want some of that Cold Hard Cash that we have been leaving on the table because we do not tract our customers, potential customers and old customers. Clearly there are some basics that need to be attended to to do […]Read More How To Build An Email List
It’s a fact! If you do not track your customers (capture their names and email addresses) you are throwing away thousands every month….and those thousands come off your bottom line. We all know that the biggest cost is getting that new customer right?… Of course you know that. So why, once you have the customer […]Read More Customer Lists = Cold Hard Cash
So You Have Your USP So What Now? Training… Training…Training. This is the one thing that should never stop in your business, even if you are a one man band! No matter who you are, the more you train and learn, the more successful you will become. Last week we worked on your USP, so […]Read More So You Have Your USP So What Now? Training…..Training…Training
“Do I need a USP, I am not a Corporation”? This is one of the first questions that I am asked by a new Client. My stock in trade answer – “Hell yes! It is what keeps you, your staff and your customers focused on why your Customers support you”. You will notice that I include […]Read More Do I need a Unique Selling Point (Proposition)?